A little less goes a long way…
To help inform the public these television commercials were produced by The Agency Creative Network. Treasure the Valley’s Air is a combined effort between The Department of Environmental Quality, the Treasure Valley Partnership and the Boise Advertising Federation and it’s our goal to show everyone how they can help.
The following is a list of things you can do to help reduce emissions that contribute to the Ozone problem.
§ Reduce the vehicle miles you travel in automobiles. Carpool, use public transportation, bike, or walk whenever possible. This link will direct you to the page that contains local bus routes and schedules.
§ Combine [...]
A little less goes a long way in protecting Idaho's air quality. If everyone drove just 10% less it would significantly reduce harmful air pollution and keep the Treasure Valley under the standards set by the Environmental Protection Agency. Reducing other activities like painting or mowing your lawn on poor air quality days also helps to improve the air we breathe. Exceeding the standards put forth by the EPA can result in increased restrictions and control which impacts economic growth. It's our goal to encourage everyone to do their part... well all breathe a lot easier.